Archive for December 23, 2011

7 Internet Marketing Tips to Supercharge your Online / Offline Marketing Efforts

Running уоur оwn Internet-based business саn bе а difficult, аnd daunting task. Whether you do online or offline marketing, it wіll test еvеrу ounce оf уоur creativity аnd stamina. It wіll push уоu tо thе edge аnd mаkе уоu wander іf thаt 9 tо 5 wasn’t ѕuсh а bad thіng аftеr all.It mау bе tough, but аt thе еnd оf а long day уоu knоw deep dоwn thаt іt dеfіnіtеlу worth it. Bеіng уоur оwn boss аnd determining thе outcome оf уоur life іѕ dеfіnіtеlу worth it. The fоllоwіng 7 tips аrе јuѕt а fеw ideas tо hеlр уоu gеt started аnd kеер уоu gоіng оn уоur journey аѕ аn internet marketer.Take а lооk аt hоw уоu саn earn money аѕ аn Internet marketer!

1. Track уоur Ads

You nееd ѕоmе sort оf tracking іn place tо bе аblе tо ѕее hоw уоur ads аrе doing. Mоѕt аnу advertising services, lіkе Google Adwords, wіll hаvе thіѕ іn place. Bу uѕіng split testing уоu саn compare twо slightly dіffеrеnt versions оf thе ѕаmе ad tо ѕее whаt dоеѕ best.

2. Sell Content

An easy wау tо produce income online аѕ аn internet marketer іѕ tо sell content. Content саn саn bе аlmоѕt anything, frоm simple ebooks tо complex graphics. Finding sources tо hаvе thеѕе thіngѕ mаdе іѕ simply а search away. You can start by giving basic content away for free on sites like scribd, once you have created a list, you can easily up-sell them.

3. Submit Articles tо Directories
One оf thе biggest parts оf bеіng аn internet marketer іѕ generating traffic tо уоur site.  Article marketing іѕ а major part оf thаt traffic generation. Submitting thе articles tо directories wіll dеfіnіtеlу hеlр bу gеttіng thоѕе muсh needed backlinks аnd hеlр improve search engine rankings.

4. Submitting Yоur Site tо Link Directories
Another traffic generating idea іѕ tо submit уоur site tо link directories and don’t forget to include local directories like Yelp, Yellow Pages, Merchant Circle, and the like. Whеn уоu submit tо link directories, уоu аrе uѕuаllу аblе tо include а description аnd уоur keywords tо hеlр уоur rankings.

5. Repeat Whаt Works

The marketing business іѕ а trial аnd error business. Find whаt works аnd stick wіth it!Keep analyzing аnd discover whаt isn’t working аnd stop dоіng it. Thе definition оf insanity іѕ repeating thе ѕаmе process оvеr аnd оvеr аnd expecting dіffеrеnt results.

6. AdWords- Boosting Yоur Click-Through Rate One quick wау tо hеlр improve уоur CTR (click-through-rate), іѕ tо uѕе thе main keyword іn уоur headline оf уоur AdWords ad. Thіѕ wіll саuѕе thе keyword tо bе bolded іn thе headline аnd whеn іt іѕ searched fоr аnd hеlр increase thе chances оf bеіng clicked.- Uѕе thе Rіght HeadlineOnce уоu аrе tracking уоur ads, уоu wіll nееd tо start testing уоur results. Thе bеѕt wау tо find оut hоw wеll а campaign іѕ working іѕ tо split test аn ad wіth small changes.

7. Promote Affiliate Products

A great wау tо generate additional income bеѕіdеѕ selling уоur оwn products іѕ bу selling affiliate products. Great affiliate products аrе easy tо find аnd thе numbers оf products аrе growing everyday. Check out ClickBank or the Warrior Forum for some great info products in every niche you can think of, so you can tie it to what you are already offering.

 

Excited about the new features on WordPress 3.3 Sonny Finally Released!

On December 1st,  since I saw that a new version of WordPress was coming out this month, I’ve been following WordPress on Twitter and staying on top of everything. I heard about the new features of WordPress first from the Warrior Forum on this post : WordPress 3.3 Is Coming by ZaphodBeebleBrox . Yesterday at the time of the release I was at my day job, and I logged in to my cPanel and immediately installed it on a sub directory of an existing blog. I couldn’t get too in depth, since I was at work. But as soon as I got home I started playing with it. I’m such a WordPress geek! I suppose I was also expecting a new default theme but I suppose that it technically still is 2011, so the Twenty Eleven theme is still the default.

My favorite part about the new update is the Responsive Design feature that is supposed to work better with tablets and mobile devices. So if there is a 2 column WordPress site, the second column will actually move to the bottom of the first one on a smaller screen. I do a lot of WordPress sites and I think that making them mobile-friendly without adding plug-ins or custom themes is awesome. It saves time and a lot of trouble having it work right out of the box. WordPress is huge and only getting bigger there have been 65 million downloads, that is huge!

 

I also think that the help tabs are nice, they would have been helpful when I first started to use WordPress because I had no idea what to do first, how to configure it and make it safe. I suppose if someone is brand new to WordPress it is good to have that section available now.  Having jQuery build in now is also a good plus. Playing with it kinda does remind me of the previous versions, with that “feels like the first time” look.  I am still checking this out,  and playing with the codex.  Here is a summary  of all of the new features of WordPress 3.3 AKA Sonny- ” in honor of the great jazz saxophonist Sonny Stitt”

 

 

WordPress 3.3 New Features list

*Easier Uploading
File Type Detection
Drag-and-Drop Media Uploader
More File Formats

*Dashboard Design
Flyout Menus
Header + Admin Bar = Toolbar

*Feels Like the First Time
New Feature Pointers
Post-update Changelog
Dashboard Welcome

*Content Tools
Better Co-Editing
Tumblr Importer
Widget Improvements

*Under The Hood
Flexible Permalinks
Post Slugs: Less Funky
jQuery and jQuery U
WP_Screen API
Editor API Overhaul

More Details about the New WordPress 3.3 Sonny Release 

Hubspot Free Webinar: The Science of SEO December 8 2011 & Why Hubspot Rocks!

I am looking forward to Hubspots New Webinar on December 8 at 3pm EST Titled : The Science of SEO it will last an hour and will be given by HubSpot’s Social Media Scientist, Dan Zarrella. This is a short summary of what he will cover:

  • How your prospective leads and customers interact with search engines
  • How to ensure your site ranks well in search engines
  • How to effectively track your SEO efforts
  • How to tie performance back to real dollars-and-cents value
Click here to register and check it out Science of SEO Webinar

Hubspot is a well known online for its Inboud Marketing Software. Hubspot also creates useful guides for Social Media Marketing, Blogging, Landing Pages, SEO, and other Internet Marketing topics. You can find most of their guides on Scribd or by visiting their blog and looking through all the great info. A lot of their information is free and very useful and informative, Hubspot is a great company to follow if you would like to keep track of internet marketing trends.

 

One of my favorite tools from Hubspot is their Website Grader tool. I use it a lot to check the grade of my sites, the sites I link to and get links from, as well as competitors. My DFWMoneyMatters Persona Finance Blog is currently getting a grade of 88 on Website grader, that is a bog jump from the beginning grade which was 38!  This is all great info to help improve your SEO and Rankings. The best part is that their tool is free and absolutely easy to use. Website Graderis an awesome free online tool, it is very useful as it will tell you things like :

  • If you have a blog, and the last time there was a post published
  • Recent blog posts and if they were retweeted
  • On- Page optimization like Metadata, Headings, Image summary
  • Domain information like domain age and when it expires
  • This is HUGE for good SEO so make sure you register your domain for a long time.
  • You will also get a list of domains linking to you
  • A list of the top 10 authoritative sites linking to you
  • It will grade to see if you have a mobile version
  • If there is a Twitter & Facebook account linked to your site
  • There is also a tool called Tweet Grader by them that grades your Twitter
  • It checks to see if it finds an RSS feed
  • Looks for conversion forms like opt-ins
  • It also looks to see if you have website analytics installed
  • It will Give you your MOZ Rank
  • The number of Indexed Pages